It is becoming easier and easier to find and reach your customers online. Whether they are lurking on news sites or active on mass or niche social networks, every day a new way to find the ‘needle in the haystack’ emerges. Here’s 5 social media targeting updates you should know about.
New research from UK market research agency, You Gov, reveals that two in five (41%) of the UK online population claim to be getting bored of social media. The recession is also affecting social media habits. Read more about this here.
Twitter have published their review of 2011’s ‘hot topics’ showing the people, brands and issues that got people tweeting this year. In terms of brands hitting the list, Guinness makes the list of top five in the ‘Food and Drink’ category. Check out the list here.
Social media marketing can be tricky with a multitude of factors affecting each tweet or post including the timing of the engagement attempt. This infographic sheds some light on when is the best time to engage with people online (B2B and B2C).