Perspectives on the intersection of marketing, technology & healthcare
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Hot Topics on Twitter in 2011

Social Media

Twitter have published their review of 2011’s ‘hot topics’ showing the people, brands and issues that got people tweeting this year. In terms of brands hitting the list, Guinness makes the list of top five in the ‘Food and Drink’ category. Check out the list here.

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Augmented Mirror – The Future of Media?

Digital marketing

The New York Times have taken the fairytale concept of turning to ‘Mirror, Mirror on the wall’ for insight and given it a 21st century makeover. In an effort to show how facial recognition, voice commands and gesture recognition (using Micosoft Kinect) can combine to change how people consume content and go about their daily routine, the New York Times…

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Should you be hiring a content marketing team?

Social media marketing can be tricky with a multitude of factors affecting each tweet or post including the timing of the engagement attempt. This infographic sheds some light on when is the best time to engage with people online (B2B and B2C).

Healthcare & Medical below average for Google Ads performance (Study)

Social media marketing can be tricky with a multitude of factors affecting each tweet or post including the timing of the engagement attempt. This infographic sheds some light on when is the best time to engage with people online (B2B and B2C).
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