A new political party has been set up in Switzerland to raise awareness of alternatives to PowerPoint. Is this for real or is it an elaborate marketing ploy?
Despite moves by pharmaceutical industry regulators both here and abroad to clarify rules around use of social media, pharma companies remain wary of delving into the social networking site to promote their brand/campaigns. This reticence will not be helped by the announcement today that Bayer UK have become the first pharma company to breach the UK ABPI Code of Practice for the Pharmaceutical Industry through their use of Twitter.
Text of Obama’s speech given at College Green, Dublin and links to video footage of the full speech and also his trip to the pub in Moneygall.
A quick round-up of some of the recent digital news affecting the pharmaceutical sector posted on the M+C blog – UK social media guidelines, Twitter as a lobbying tool and Facebook blocking comment disabling on Pages