Perspectives on the intersection of marketing, technology & healthcare

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PR

268

Tech PR Company Locks Swords with Wired magazine

PR

Should PR companies blog and should they dare to criticise journalists or publications? These are things which are being debated after a UK PR company disagreed with an article by Wired magazine and, in a bold move, blogged about ‘why Wired is always wrong’.

193

Golden Pages App Launched with a Video

PR, Social Media

Truvo, the company behind the Golden Pages, have officially launched the new Golden Pages iPhone app with a video. ‘The Golden Pages Journey’ follows a phone book and it’s ‘friends’ around Dublin city and ends with a shot of the app on a smartphone. There are some nice touches in this video such as the phonebooks circling the wheel of…

178

Add a Google Search Story to your Site or Presentation

PR, Social Media

I love free tools that are easy and quick to use and Google Search Stories is exactly that. You enter six Google search queries and pick a music track and that’s it done. You end up with a short video highlighting the online presence of your chosen person/brand/product. You can then upload it to your YouTube account. Here’s an example…

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