Feb 28, 2012
Julie

Nobody Hanging Out on Google+?

The WSJ has an interesting article today on the waning numbers spending time on Google’s ‘Facebook nemesis’, Google+. Talk of 90 million users since it’s June 2011 launch seriously flatters Google. Research from ComScore reveals that the average user is spending a mere 3 minutes a month on the network.

Wall Street Journal and ComScore infographic illustrating monthly social media usage

The value of a social network is exactly what it says on the tin – the social aspect.  Currently there is a perception that Google+ is a bit like an empty restaurant…people peak in, see it’s a bit dead inside and walk on to someplace with a bit more atmostphere…heading off to Facebook, Pinterest or Twitter to wile away some time. As such many people aren’t really giving Google+ a chance as there’s no point investigating useful features like video ‘hangouts’ if none of your connections are actively using the site.

Can Google turn things around?

Be Sociable, Share!

Leave a comment

Archived Posts

Say What Now!?

Irish Blogs
All Top Public Relations Blogs - BlogCatalog Blog Directory
Visit MyAlltop Page